News

Publicis Groupe Emeritus Chairman Maurice Levy tells CNBC he sees the artificial intelligence sector shifting from its ...
A new Center of Excellence built on Nvidia tech and led by Publicis Sapient speaks to the opportunity the agency sees in ...
Publicis Groupe SA has won a major new client, snagging the $1.7 billion ad portfolio for M&Ms and Snickers owner Mars Inc.
Back in 2006, Publicis Groupe—one of the world’s most established advertising holding companies—shocked the industry with a ...
Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.
In the latest sign of massive change among ad agency hold cos, Mark Read is stepping down as leader of WPP. We unpack the ...
The company is shifting the bulk of its communications work under Interpublic Group, led by Weber Shandwick Collective, while ...
Publicis Groupe has won the US$1.7 billion ($2.6 billion) global media business, following a six competitive review. The ...
Today’s Digest discusses publishers seeing a drop in traffic from Google’s AI tools, Mars’ $1.7bn global media account being ...
Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...
Paris - Publicis Groupe [Euronext Paris FR0000130577, CAC 40] This year, the most famous lion in Cannes won't be metal - and ...
The Publicis Groupe is bringing a new campaign to the Croisette aiming to make a lion (no, not the trophy) go viral to demonstrate to marketers that creator and social-led campaigns can generate Super ...