After introducing the limited ads strategy in the US, UK, Canada, Australia, Mexico, and several European regions, Amazon Prime has announced that it will begin showing limited ads between films and ...

Akila Jayaraman joins Amazon Ads India as Head-Agency Partnerships to drive full-funnel ad solutions. Know more ...

Amazon will bring ads to movies and shows on Prime Video in India starting June 17, over a year after introducing ads in markets including the U.S., U.K., Germany, and Canada. On Tuesday, Amazon ...

India, Brazil, Japan, New Zealand and the Netherlands will see advertising added to Prime Video in 2025, joining the U.S., Canada, France, U.K. and Mexico. By Alex Weprin Senior Editor Amazon is ...

WhatsApp may soon stop being completely free. The company is getting ready to test a paid, ad-free plan. Early signs of this ...

MediaNama Take: While regulations that can improve the internet experience are welcome, especially when ads creep into so-called premium plans of OTT platforms, they only serve to further the ...