Amex is the latest payments platform to join the commerce media space, following entrants such as Chase, PayPal and ...
Axios on MSN
Exclusive: American Express launches Amex Ads
American Express has formally stepped into the booming commerce media industry with the launch of Amex Ads, executives exclusively tell Axios. Why it matters: The move reflects a growing trend of ...
Tumi, which piloted Amex Ads, saw return on ad spend 30% higher than its targets while reaching more Gen Z and millennial ...
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