From "Pong" references to a hidden "Rated M" speakeasy, the new Atari hotel in Phoenix's Roosevelt Row is designed for the ...

Roosevelt Row is getting what might be its flashiest neighbor yet, as plans move ahead for the world’s first Atari-branded ...

Add Yahoo as a preferred source to see more of our stories on Google. A rendering of the Atari Hotel, which will be developed along Roosevelt Row in downtown Phoenix. Construction is scheduled to ...

As technologies become obsolete, the brands behind them have to adapt or die. Take Kodak, the long-dominant camera film company that has pivoted to pharmaceuticals. Sometimes brands evolve what they ...

Ten months after gaming grandfather Atari partnered with hoteliers GSD Group to unveil a line of video game-themed hotels, the Las Vegas flagship has been revealed: A towering, multipurpose center ...

Get ready 80s gaming fans--Atari has teamed up with GSD Group and architectural experts at Gensler to create a new kind of hotel. The idea is to make a kind of Atari interactive museum-resort that ...

Atari has unveiled designs for its long-awaited video-game-themed hotel, billed as a “glowing monolith” and an “entertainment destination.” However, only the Phoenix development is moving forward, ...

Video-gaming pioneer Atari is teaming with innovation and strategy agency GSD Group and real-estate developer True North Studio to build in downtown Phoenix the first in a series of Atari Hotels ...

The real twist, though, is that you can actually be part of it. Atari Hotels has launched a Regulation A equity offering, letting anyone invest for as little as $500. Fans, gamers, and nostalgia ...

I haven’t even finalized my accommodations for InfoComm 2020 in Las Vegas in June, but I already know where I’ll be staying for the 2022 show, assuming the new Atari-themed hotel and resort is ready ...

As more companies embrace nostalgia as a way to drive business, unique partnerships are creating some wild new experiences. With a globally recognized catalog of franchises, Atari has surprisingly ...

SCOTTSDALE, Arizona -- Looking to live your pop culture fantasy and get nostalgic? GSD Group and architecture and design firm Gensler unveiled early renderings for the brand new video-game inspired ...