Carat South Australia has been appointed as the media agency for Australia’s largest and leading experiential tourism ...

Tourism Australia has debuted a new $40 million (U.S. $28 million) global campaign. The “Don’t Go Small. Go Australia” campaign highlights the country’s most notable destinations and targets the U.S., ...

Australians’ love of travel drove a 12% surge in ad spend in 2025, with airlines, cruises and tourism bodies ramping up investment, Nielsen data shows.

Australia’s tourism industry enjoyed a cricket-led recovery in November with data showing the number of short-term visitors ...

To reignite excitement about travel to Australia once borders reopen, Tourism Australia has released a new video, titled “Tune into Aus,” a collaborative effort with one of Australia’s most ...

The popularity of several Aussie tourist hotspots has sparked fears of “over-tourism” from locals feeling the strain of the ...

After years of strict lockdowns, Australia has a run of international sporting events which will support the nation's tourism return. The FIFA Women’s World Cup kicked off in Australia last week and ...

Consider this a handy guide to which media agencies are booking extra legroom and which are hand luggage-only.

THE Flying Kangaroo is channelling billions into our tourist industry, a new report finds, prompting hopes of a new alliance with Tourism Australia. The Deloitte Access Economics report on Qantas’s ...

Chinese visitor numbers have increased but are still below pre-pandemic levels, with economists warning ongoing economic uncertainty in China could dampen long-haul travel.

Presented by the Los Angeles Times and Tourism Australia, the second annual Great Australian Bite, an exclusive farm-to-table dining event, will take place May 31 at Four Stones Farm in Malibu.

SYDNEY — The tourism biz in Australia — like the rest of the world — is getting hammered by the recession, so Tourism Australia is thinking inside the box … the TV box. The skein, “No Leave, No Life,” ...