The oldest car brand on this list once had a badge design that could give Jack Daniels a run for artistic design.

Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance and shares a story. A heritage, a legacy, and a badge of honor (in most parts ...

The Porsche and Ferrari logos both feature a very similar horse. As it turns out, those horses might very well be the same ...

For millions, purchasing a vehicle is one of the most significant transactions most people will ever make. Not only must new vehicles meet every safety and governmental regulation, but getting the ...

Honda pulled the wraps off its new Formula 1 engine, which, unlike in years past, will not power the latest Red Bull Racing ...

Even if you aren't obsessed with cars, it's hard to not at least be a little curious about the stories and meaning behind their logos. OK, maybe not Honda, since it's just an H that very clearly ...

The refreshed badge will be applied to all new models and corporate branding starting in 2027.

The Japanese automaker has announced that its fresh H mark design will take on a much bigger role than initially expected.

Some of the coolest badges and logos in the auto world have something in common — they're based on someone's coat of arms. Which makes sense since those displays were originally created to help ...

Toyota pairs GR with GT, but what could it mean? Hello there, GR GT. The sleuths around the AutoGuide offices have uncovered a new trademark filing from Toyota. The logo pairs the brand's GR sports ...

Honda has unveiled a new “H” logo for its upcoming electric and hybrid vehicles. The flat, modern emblem will distinguish EVs ...