The company has announced a Lone Star Scoop Tour that will travel across the state, giving away free Blue Bell Ice Cream and merchandise. Blue Bell Public Relations Manager Lauren Lewis said in a ...

Blue Bell, the iconic Texas-based ice cream company, is offering fans free frozen treats during its annual customer appreciation event, which starts this weekend.

Blue Bell’s Honey Vanilla is hitting stores as the company plans free ice cream stops statewide. See when the tour comes to Austin.

Blue Bell debuts Honey Vanilla ice cream + fan-favorite Java Jolt returns; catch free scoops on the Lone Star Scoop Tour across Texas.

Blue Bell Creameries is offering a new flavor for Spring, and hitting the road with a statewide tour offering free ice cream and merchandise giveaways to fans across Texas.