Hotel pricing is a fluid market. By utilizing refundable rates and timing your bookings to local demand cycles, you can ...

Where to next? Price comparison and booking sites are a useful tool but research found that booking direct remained the best option - Tetiana Vitsenko/Alamy Stock Photo A new report by Which? says ...

Skip your travel agent and those comparison booking sites. That's what more hotels want you to do, and they're pulling out all the stops to persuade you to do it. But should you? Travelers like Tom ...

Photo Credit: Hilton's newest consumer marketing campaign was designed to stress the benefits of booking direct as a Hilton Honors member and stars actor Anna Kendrick. Hilton And today, more than two ...

Google is apparently testing out direct hotel booking. The company is seeking to have hotel searchers book and pay via Google rather than handing off the lead to a third party travel site or hotel ...