The brand’s approach to watchmaking goes far beyond quilting and Coco – and it’s now aiming for horology’s big league.

The Chanel J12 Bleu collection, unveiled at Watches and Wonders, marks 25 years of the ceramics sports watch but also embodies the French fashion house’s path in watchmaking.

After years of development, Chanel, Panerai, Audemars Piguet and Zenith are introducing new shades of the classic hue in their ceramic watches.