Channel 4 is the new sponsor of KISS Breakfast, marking the first time that the broadcaster is sponsoring the Bauer Media radio station. The multi-year sponsorship, beginning immediately, will see a ...

Channel 4 Sales, the advertising sales representative for UKTV, today announces it has secured Plusnet as the sponsor for two ...

Channel 4 Sales has announced UK supermarket chain Aldi as the long-term sponsor of Channel 4’s range of food programming across Channel 4, More 4, E4 and Channel 4 Streaming, plus the ‘Cooking ...

Direct-to-consumer (D2C) mattress firm Eve Sleep has secured a new sponsorship with Channel 4 ‘reawakening’ the famous ‘Test Card F,’ continuing its Switch Off campaign. It will run the idents on the ...

Nissan Commercial Vehicles aims to boost its market awareness through a sponsorship deal with Channel 4’s The Scrappy Racers. This is a spin-off of Scrapheap Challenge, which is sponsored by Nissan’s ...

This partnership was strategically led by WPP Media’s Wavemaker UK. Designed to reach audiences in a fresh, authentic way, Filtered Interiors connects the cultural relevance of celebrity-led content ...

Sky Broadband has agreed a deal to become the new sponsor of all primetime films across Channel 4's portfolio of channels, it has emerged. According to media reports, Sky has agreed a 12-month, ...

Channel 4 Sales has been appointed as an advertising sales partner in the U.K. and Ireland for the Great Network, owned by ...

Allianz backed Channel 4's 2016 Paralympics programming, but BP and Toyota will now split the sponsorship equally across Channel 4, More4 and All 4 – including all build-up shows, live slots, ...

After teasing in May the launch of over-the-top streaming TV channels for three of its brands, Condé Nast has debuted its first: a channel for science and tech site Wired hit Apple TV, Amazon Fire TV ...