Cheetos is tapping into excitement for the return of Netflix’s “Wednesday” by enlisting Thing, a skittering disembodied hand from the streaming series, as a spokescharacter, per news shared with ...

Thing, an undead appendage, appears in social content and on billboards that tie into Cheetos’ long-running focus on cheese dust, or “cheetle.” Move over, Chester Cheetah: Cheetos is taking advantage ...