"Korean-style root perms create subtle volume at the root," Dunning explains. This particular type of root perm is gaining in ...

The kids are alright, they just want bigger hair. Getty Images Amy Hutnak, a mom from Cumberland, Maine, thought it was funny when her 17-year-old son Ben* started stealing her John Frieda hairspray ...

A hot new coif has cropped up on social media. Teen boys are propagating across hair salons for perms to recreate the viral “broccoli cut.” Characterized by a bounty of bouncy curls atop the noggin, ...

Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

The majority of clients seeking perms at Mai Hoa Beauty Salon in Minneapolis are not older Asian aunties. They are men in their 20s and 30s who care about personal style and grooming, who know their ...

Wait long enough and everything comes back in style is an age-old truism. That day has arrived for perms. Hair salons across metro Detroit are seeing a blast from the past with the return of the ...