In no universe do Abrar ul Haq, Zeb Bangash, Shuja Haider and Rachel Viccaji qualify as new voices found by Coke Studio anymore. So, on that count alone, this episode loses some serious points. Now we ...

Coca-Cola is expanding its global music platform Coke Studio with a generative artificial intelligence (AI) offering, per details shared with Marketing Dive. The immersive effort will give music ...

Coca-Cola is the rare beverage that’s transcended categorization, becoming a beloved global pop culture icon in its own right. That’s why it was a welcome turn of events when the soda-maker announced ...