Data solutions provider and Oracle acquisition target BlueKai has released an update designed to expedite a very unsexy but nevertheless crucial element of data-driven marketing: the onboarding ...

Working with massive amounts of data is essential in modern business. Data affects every business decision, with lasting effects on customer relationships. Getting customer data into applications is ...

Brands are eager to onboard and match data sets, but don’t want first-party data to leave their own systems. They want user-level targeting, without the risk in trafficking actual consumer data.

Data is the heart of every SaaS product and service. The most basic function of SaaS is moving data from one place to another faster and more efficiently than on-prem. Yet this fundamental task—data ...

Director of Marketing and Product for Troparé Inc., a leading provider of B2B no-code data onboarding, mobile app, and analytics solutions. Data is being transferred, shared and moved between ...

You’re probably familiar with the numerous stats dedicated to customer retention. For example, customer acquisition is 5 times more expensive than retention. Providing an exceptional customer ...

Historically, there have been significant barriers for firms to gain meaningful insights and value from cloud data content because of disparate datasets that are unstructured in nature, according to ...

Denver, Jan. 11, 2022 — FullContact (www.fullcontact.com), the industry leader in consumer identity resolution as a service, today announced a new partnership with Lotame (www.lotame.com), the leading ...

NEW YORK--(BUSINESS WIRE)--Nova Credit, the leading credit infrastructure and analytics company, today announced the launch of the Nova Credit Platform, a unified integration to quickly onboard, ...

Advertiser spend on consumer data onboarding is expected to grow in the U.S. from $250 million in 2016 to $1 billion in 2020, according to research from Winterberry Group, a management consulting firm ...