Diet Coke is by no means new to the beverage scene, but with all the hype the carbonated cola has been getting lately, it certainly feels that way. With social media—specifically Gen Z—dubbing the ...

Open Instagram for five minutes and you’ll see it: stacks of Diet Coke cans on shelves, on desks, in mirror selfies, in “get ready with me” videos. At this point, Diet Coke isn’t just a beverage, it’s ...