As expected, the pandemic brought an increase in law firms' use of and reliance on digital marketing and social media, and they are getting better at it. Law firms leaned in hard on webinars, paid ...

Brearton's article, "Marketing in a Time of Crisis" was the most read article on CMSWire in 2020 and for good reason. Learn more about Anita in this profile. Timing is everything with a marketing ...

Learn more about contributor Rhoan Morgan and why marketing attribution gets her excited in this profile. 2020 brought new challenges for all of us and marketers were definitely no exception. As one ...

Variety celebrates the people behind some of the most effective content promotions of the year — in spite of the restrictions of a pandemic world — in our Digital Marketing Impact Report presented by ...

We are all familiar with events, conferences, trade shows and exhibitions. We've been using them for centuries to market and sell our products and services. Virtual business events are the digital ...

The integration of AI is reshaping the digital marketing environment, promising a transformative shift in how businesses engage with their audiences and deliver compelling messages. It’s all about ...

Marketing efforts in 2020 will be taking place in a climate of growing economic uncertainty: 56% of U.S. CFOs are preparing for the possibility of a recession by the end of the year, according to The ...

Co-Founder & CEO at HawkSEM, helping brands "crush it" through ROI-focused, results-driven digital marketing programs for over 12 years. When you have a marketing program that includes an experienced ...

Opinions expressed by Entrepreneur contributors are their own. The marketing industry is on fire. With 50 percent of the top 10 marketing jobs being in the explosive digital/media space, it’s no ...

Adjust your holiday marketing strategy based on what your competitors are doing to drive clicks. Analyzing keyword-driven traffic for seasonal marketing. Already imagining the taste of the delicious ...

Adapt Your Digital Marketing Strategy to Post-Pandemic Consumer Behaviors Not long ago, from Monday to Friday, many consumers went to offices where they completed “work life” activities. Then they ...