Now customers can book appointments with businesses directly through the Facebook and Instagram apps and websites.

Facebook Messenger's bot platform launched an appointment-booking feature in beta, one of many new features, at the F8 developer conference today.

A business can manage Facebook appointments alongside other appointments in Microsoft Bookings and will be able to send customers the same confirmation and reminder notifications.

Once set up, the Facebook appointments can then be managed alongside others in Microsoft Bookings. That includes the ability to do things like send appointment confirmations and reminders ...

Facebook Adds New Tools to Help Small Businesses With Marketing New features make it easier to manage appointment, run automated ads, and customize videos.