If you’re like me, you love to topwater fish for bass in the late summer and early fall. Bass are active during this period and on the hunt, and a topwater bait can be an entertaining and effective ...

From topwater screamers to soft glide baits, these five new Berkley bass lures for 2025 bring cutting-edge design and serious ...

There’s another option. You have a lure that people like and want to buy. You have an opportunity to make “The Big Deal.” ...

Ice fishing for panfish is wildly popular, thanks to the accessibility of the species and the action-packed experience they provide. If you want to hit the ice for crappie, bluegill, or perch, you’ll ...

The closest thing to a guarantee of catching fish is to cast into an Ozark stream. Anglers don't usually catch one fish, but many fish from the flowing water. Normally they don't catch one kind of ...

One of the oldest cliches in fishing is that lures and flies have to catch fishermen before they catch fish. It is, however, an extremely accurate cliché. Once you take those crankbaits to the ...

The expert anglers at Milliken Fishing decode what big fish really respond to with this lure. As California highway slides ...

Slab crappies are meat eaters—sure enough minnow munchers. They take artificials well at times, especially jigs—but big crappie will turn their noses at even the best of the best crappie lures.

While there are a lot of different baits that work well for catching perch in the winter, if you want the best shot at catching your limit, you’ll need some quality ice fishing lures for perch in your ...