Lay`s has announced that it is building on its commitment to celebrating football fandom by becoming an Official Sponsor of ...

A slang-heavy campaign targeted at Gen Zers entering cuffing season raises awareness for other brands carrying Flamin’ Hot offerings.

Lay, a subsidiary of PepsiCo, has signed on as a global sponsor of the 2026 FIFA World Cup in North America and the 2027 Women’s World Cup in Brazil.

PepsiCo reports in its earnings that people are buying fewer salty snacks from its Frito-Lay brands. It’s not the only food company that is seeking to lure back consumers stung by high prices.

JACKSON, MICH. — Dawn Foods has promoted Melissa Bautista to senior vice president of operations in North America and Jen Taggart to vice president of North America manufacturing.

Texas-based snacks maker Frito-Lay will be a global sponsor for the next men's and women's World Cups and back a ''fan of the match'' award at every game, FIFA said on Thursday.

Lay’s has announced its official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 2027, extending Frito-Lay's ...

Texas-based snacks maker Frito-Lay will be a global sponsor for the next World Cups in men’s and women’s soccer ZURICH -- Texas-based snacks maker Frito-Lay will be a global sponsor for the ne ...

ZURICH (AP) — Texas-based snacks maker Frito-Lay will be a global sponsor for the next men’s and women’s World Cups and back a “fan of the match” award at every game, FIFA said on Thursday.

Lay's, a brand that has been bringing people together for generations, is building on its commitment to celebrating soccer fandom by becoming an Official Sponsor of both the FIFA World Cup 26™ and ...