LBM Journal

LBM Talks Social Media: A Guide to Instagram Marketing

In this episode, we discuss Instagram's roots as a visual platform, strategy for video, best practices for the app, and more.
Hosted on MSN

How to turn your business goals into a successful social media strategy

For businesses today, a solid social media presence is no longer a nice to have, it is an imperative. In just a few years, we’ve seen how social media has become a crucial component of business ...

Be Human, Speak To Humans: Effective Social Media Management Is Human-Centered

Create authentic, audience-focused social content that earns trust, builds community, and avoids the pitfalls of bland ...
Forbes

Understanding Social Media's Impact On Audience Engagement: Strategies For Effective Digital Communication

In today’s digital-first landscape, social media plays a critical role in shaping audience engagement, brand perception and customer relationships. For communications and marketing professionals, ...
Nasdaq

Social Media Wins the Budget War with 8 in 10 Marketing Leaders Reallocating Funds from Other Channels to Social, Signaling Major Shift in Business Strategy

CHICAGO, Aug. 20, 2025 (GLOBE NEWSWIRE) -- New research from Sprout Social (NASDAQ: SPT), an industry-leading provider of cloud-based social media management software, reveals that marketing leaders ...
NPR

Democrats face an 'extinction moment' as strategists push them onto new platforms

Rep. Ritchie Torres is a self-described introvert, but you might not guess that if you've seen him on social media. The 37-year-old Democrat from New York City routinely posts videos of himself on ...
Forbes

Social Media In Healthcare: Proven Strategies To Strengthen Your Reputation

Patients today are forming opinions about healthcare providers long before stepping through the door. Social media platforms like Facebook, Instagram and even TikTok have evolved into hubs where ...