The NFL and college football are now seeing double-digit percentage gains in TV ad impressions in the third quarter year-over-year, according to iSpot. From July through September (the starting month ...

Global report showcases growth and sustainability in CTV as advertisers prioritize its role in their media mix NEW YORK, May 11, 2023 /PRNewswire/ -- Connected TV (CTV) now accounts for over half (51% ...

Double-serving in Google Ads is a hot topic right now, but almost no one is talking about what’s really impacted: Auction Insights. With metrics like impression share getting diluted through the ...