Get ready to look out for a new logo when you're next buying a laptop, with Intel unveiling not only new branding of its own but an "Intel Evo" badge to signify what it thinks is best-in-breed.

Seeing a badge next to a laptop proclaiming "Engineered for Mobile Performance" is Intel's idea for doing just that. Intel is carrying out verification for Project Athena itself, which is why back in ...

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Intel on Thursday unveiled the “visual identifier” that will be used with laptops that meet its new Project Athena verification: a graphic that says “Engineered for Mobile Performance,” along with the ...