LONDON--(BUSINESS WIRE)--Kantar, the data investment management division of WPP, today announced that it has acquired global strategic research and consulting firm, Benenson Strategy Group. The ...

LONDON, Jan. 18, 2025 /CNW/ --Kantar Group, a leading, global market research company based in London and portfolio company of Bain Capital, has announced today the proposed sale of Kantar Media to ...

Private equity firms are circling the TV ratings data business Kantar Media in a move which could pave the way for a multibillion-pound sale of the wider Kantar Group, according to reports. Cinven, ...

CANNES, France--(BUSINESS WIRE)--Kantar and Alibaba Group announced today, during Cannes Lions International Festival of Creativity, the launch of their new partnership to redefine brand building in ...

A planner could sift through the thousands of private marketplace packages available on media platforms to help a client buy placements for a Mother’s Day sale. Or she could open up Kantar Media’s ...

The acquisition of the media measurement and analytics company by the private equity firm is expected to close later this year When you purchase through links on our site, we may earn an affiliate ...

Advertising giant WPP officially confirmed that it has entered exclusive talks to sell a controlling stake in market-research unit Kantar Group to Bain Capital, the private equity firm made famous by ...

The acquisition of Kantar’s North American Advertising Intelligence unit, Vivvix, positions MediaRadar as a major provider of advertising data and insights When you purchase through links on our site, ...

The number of consumers exposed to ads on TikTok nearly doubled from 19% last year to 37% this year as the video-sharing app saw skyrocketing popularity, according to findings from Kantar's second ...