Mars Wrigley Plant Director for the Nairobi Factory Mustaffa Bin Kamaludin (left) with US Embassy in Nairobi Charge d’Affaires Ms Susan Burns during the launch of the new sugar-free gum production ...
Mars Wrigley is spending millions of dollars in a bid to restore chewing gum to its former glory with consumers, starting with an international ad campaign that jettisons typical category promises ...