Chevy's bow tie emblem found front and center on each grille is probably one of the most iconic American symbols out there, ...

Unless you're a real grease monkey or a die-hard fan of Chevrolet cars, you may not know that the now-famous logo for the American car brand is actually referred to as a "bowtie." Others call it a ...

Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous with the brand is open to wide interpretation ...

Like the company’s other Midnight offerings, the Colorado ZR2 Midnight Edition will get an all-black exterior, including paint, Chevy bow-tie emblems, and accessory 17-inch wheels. Even the spare ...

GM Daewoo has changed its name to GM Korea and its brand of choice to Chevrolet last March. Since the name change, customers want to replace the old GM Daewoo emblem with the Chevrolet golden bow-tie.

It’s arguably one of the most recognized automotive logos in the world, yet the actual origins of Chevrolet‘s infamous ‘Bowtie’ remain shrouded in mystery. For many years, the official line was that ...