A DSP refused to give ad industry watchdog Check My Ads a seat on its platform, even after both parties cosigned a master ...

Newsletter platform Beehiiv rolled out programmatic ads for the first time, which is a key part of its plan to build a ...

Fox Corp.’s Red Seat Ventures is the latest entity to strike up a partnership with Amazon in a bid to give advertisers ...

Digital advertising faces fraud, clutter, and brand safety risks as programmatic advertising grows. Is automation putting ...

As newsletters evolve into full-fledged media businesses, beehiiv is betting that creators no longer want a patchwork of ...

Viant Technology (DSP) delivers accelerating revenue growth, margin expansion, and GAAP profitability, positioning itself as a differentiated AI-powered programmatic advertising platform. DSP posted ...

Programmatic advertising platform StackAdapt has integrated email and a first-party Data Hub into its core platform, bridging marketing and advertising technologies into one platform. With this launch ...

Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic advertising is no exception. While programmatic providers are equipping their solutions with more and more ...

Netflix is expanding its ad platform with new tools, broader advertiser access and rising adoption as advertising becomes a bigger growth driver.