Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That ...

Sneakerheads have earned a reputation for hyping up unreleased shoes. However, long-distance runners take it to new levels when a new marathon shoe is introduced. Earlier this spring, PUMA launched ...

Behind Puma’s eye-grabbing prototypes lies a calculated strategy that’s pushing running shoe design into new territory ...

Peloton fans, get ready. You can now buy Alex Toussaint’s new Puma running shoe. The famed fitness instructor, who inked a deal with Puma in 2021, has reimagined the brand’s Deviate Nitro 3. The look ...

PUMA is introducing bold new looks to its acclaimed running shoes with the launch of the PUMA NITRO Running Pack, featuring ...

Spring is finally here, and all of the major performance footwear companies are bringing the heat. However, no brand is having more fun than PUMA. Joy is at the heart of the PUMA x SAYSKY Collection.

Runners and revvers unite for a power collab designed to carry Husqvarna’s brand aesthetic to sidewalks, treadmills and bike events around the globe – and it’s all thanks to Husqvarna’s recent ...

In January, Puma SE launched a grassroots marketing campaign to turbocharge its return to the sport of running. The 77-year-old German shoemaker put out a call on social media for people signed up to ...

R NITRO Elite 3' were selected as the "2025 Best Innovative Product' by Time magazine in the United States and were ...

While Nike and Adidas have made positive steps towards addressing the issue, Stef thinks sports brands should sell single shoes at all their shops and online as standard practice. Some smaller ...