*Mars, Incorporated, the makers of M&M’s, announced this week that a new character is being added it its cast of chocolate-coated candies. A purple, female peanut M&M is being added and a music video ...

M&M's unveiled the new Purple character with a music video titled "I'm Just Gonna Be Me" M&M's is adding a new character to its cast of M&M candies for the first time in a decade. On Wednesday, Mars, ...

M&M’s has a new "spokescandy" and she’s joining the brand’s iconic cast of characters. The new character – whose name is Purple – resembles a peanut M&M candy piece and she was designed to represent ...

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