Shrek(R) Cereal and Other Shrek(R) Products Introduced in Conjunction with Upcoming Sequel of Shrek 2(TM) Families eagerly awaiting the return of Shrek(R) to the big screen on May 19 can now find a ...
Marketers are helping boost the box office with ties to DreamWorks Animation’s “Shrek the Third,” which smashed the opening weekend records with $122 million in ticket sales. The animated film, which ...
Kellogg took that big, lovable and very green Shrek character and whirled him into a mix of premium-based promotions, some to encourage physical activity. In all, eight campaigns played out across the ...
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