Manhattan’s Sloomoo Institute, an interactive museum for slime where more than a thousand kids and adults can be seen elbow-deep in the substance on any given Saturday, is opening two new smaller ...

When I was a kid, there was a now-defunct children’s play place called Discovery Zone near the apartment complex where I lived. It was a little like a mashup between a school playground and Chuck E.

The day Karen Robinovitz was reintroduced to slime in 2018, she ran up to her New York apartment's rooftop with her friend's 10-year-old daughter and tried drizzling it all the way to the ground. "It ...

Co-founders of the Sloomoo Institute, Sara Schiller and Karen Robinovitz.. Photography by Hailey Heaton Two things helped Karen Robinovitz, 52, and Sara Schiller, 53, overcome the most devastating ...

If you take a walk on Broadway in Soho on any weekend or during the day in the summer, you’ll see a bunch of children lined up waiting to get into one of New York’s hottest destinations. Sloomoo ...

Karen Robinovitz and Sara Schiller first used slime to cope with trying times. Now they've turned the shimmering goop into a booming business Four years ago when Karen Robinovitz and her longtime ...

Now, the slime-obsessed can get gooey in meatspace, too. Sloomoo Institute is a growing slime-based experiential destination, with a recently revamped New York location and two new spaces opening in ...

When it comes to healing from grief, there’s often not a simple answer, but there are some recommended standbys. Therapy, of course, is essential, and maintaining close contact with a community also ...

Atlanta parents are on a never-ending quest for family fun and Sloomoo Institute Atlanta is a sensory museum experience located in the heart of Buckhead. This interactive slime museum is designed for ...

- Slime time. In 2018, Karen Robinovitz was visited by a friend and her friend's 10-year-old daughter. Robinovitz was in the middle of a deep depression after the death of her husband and the killing ...