Swedish-based hygiene company SCA is launching Tena for Men, a new range of male hygiene products. The launch will be backed by a major campaign, which includes sponsoring the Honda team in the ...

TORONTO, Nov. 13, 2025 /CNW/ - TENA™, a global leader in incontinence care, is thrilled to announce its designation as a Proud Partner of the Toronto Raptors, Canada's premier NBA team. This ...

PHILADELPHIA, Oct. 30, 2025 /PRNewswire/ -- TENA, a global leader in incontinence care, is announcing its partnership with the Philadelphia Eagles. The partnership represents a major step in breaking ...

‘Wear it With Confidence’ sheds light upon the amount of men who suffer from incontinence and provides them with a platform to speak openly while offering a comfortable and stress free solution in the ...

People might happily declare that they’re ‘PMSL’ at any old viral video of a cat falling off a table, but they probably wouldn’t admit to actually wetting themselves. Until now. Thanks to a new ...

This case study discusses how TENA Men, a UK incontinence pad brand, overcame target audience resistance with a humorous campaign suggesting that the product was a way of taking control of their lives ...

Tena Men has introduced a new incontinence product line which looks like regular underwear. So much so, in fact, that the brand has done this fine spoof of the kind of glossy fashion ads we expect ...