Time to move beyond billboards: Australia’s tourism strategy needs to embrace the personal

In 2025, travellers are scrolling TikTok, watching Instagram reels, and browsing peer reviews. Tourism campaigns should meet ...
TravelMole

Tourism Solomons launches advertising challenge for Aussie agents

Tourism Solomons has unveiled a unique new campaign inviting travel agents to help craft a tagline for the destination’s next ...
Travel Weekly

Tourism Australia encouraged by a strong July

Tourism Australia has launched the second chapter of its "Come and Say G'day" campaign. Photo Credit: Mira Horwitz TORRANCE, Calif. -- U.S. visitation to Australia was flat from July 2024 to June of ...
Travel Weekly

Tourism Australia's Chris Allison on booking trends and 'Come and Say G'Day'

Tourism Australia this month hosted Australia Marketplace, an event for the North American travel trade to meet with destinations and suppliers from Down Under. During the event, news editor Johanna ...
Hosted on MSN

Australia Marketplace North America Event Draws Record Attendance, Spotlights Tourism Growth Down Under

Tourism Australia’s flagship B2B trade event, Australia Marketplace North America 2025 (AMNA25), concluded this past week in Los Angeles, boasting record attendance, and underscoring the strength and ...