Thailand's tourism faced challenges in 2025, marking the first annual decline in international visitors in a decade.

Thailand’s annual foreign tourism numbers have dropped for the first time in a decade outside of the pandemic period. In 2025 ...

BANGKOK: Thailand's tourism industry is facing a challenging year in 2025, with several factors impacting growth, ...

The Tourism Authority of Thailand (TAT), under the Ministry of Tourism and Sports, has unveiled its 2026 strategy under the theme “Value is the New Volume”—ushering in The New Thailand and signalling ...

Current global political climate–particularly under US President Donald Trump’s administration–is causing distress on so may levels that it will ultimately present both challenges and opportunities ...

Chinese tourist arrivals to Thailand have dropped sharply this year, testing the new government's ability to restore confidence in what was once the country's largest tourism market before the ...

Travellers visiting Thailand will soon need to apply for a visa waiver online before arriving in the country. The Immigration Bureau of Thailand has announced that all foreign visitors will have to ...

Tomorrowland, one of the world's most iconic music festivals, is set to make its Asian debut in Thailand from 11 to 13 ...

Tourism remains a critical pillar of the Thai economy. In 2024, foreign arrivals topped 30 million, nearing pre-COVID levels, a dramatic recovery that fuels services, retail, transportation, and ...

Medical tourism and its close companion, wellness tourism, form one of the fastest-growing and most lucrative pillars of the global travel industry. In my earlier blueprint for Thailand’s tourism ...

The Tourism Authority of Thailand (TAT) has launched a new tourism campaign featuring Lisa BLACKPINK as the ambassador.