There will be many struggling companies that will be watching this Trivago experiment to go really big in brand advertising. Is a second time the charm? In fact, from 2015-2019, the Germany-based ...

It's been a tough run for Trivago in the Google Hotels era. No one ever said the metasearch business would be easy. Destinia, a Spain-based online travel agency, recently announced it would no longer ...

Brands such as Poppi and Urban Outfitters are doubling down on their college marketing efforts this year. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV ...