A former Apple TV designer built a livestreaming startup to challenge Twitch, and he's betting the key to winning will be live rap battles

Caffeine, which has scored a collaboration with Drake and the Ultimate Rap League, is finding new ways to monetize interactive live streams.
Complex

Stream URL’s Ultimate Madness Rap Battle Tournament Live on Caffeine

No matter how big hip-hop has gotten, the art of battling has always had its place within the culture. For more than a decade, the Ultimate Rap League [URL] has been the place for hungry MCs to prove ...
AllHipHop

Harlem Rapper T-Rex Collapses Onstage During URL’s NOME 15 Battle With Geechi Gotti

T-Rex collapsed during his battle with Geechi Gotti at URL’s NOME 15 and was hospitalized after suffering a seizure live onstage. T-Rex is recovering after suffering an apparent seizure onstage during ...