WHSmith is launching a retail media business: it will combine both in-store and digital out–of-home media inventory with audience data for use in off-site campaigns, reports Digiday. The ad network ...
WH Smith has agreed to sell its 233-year-old UK high street business to Modella Capital for around £76m. Modella Capita, which owns Hobbycraft, pipped a number of bidders to the prize including Alteri ...
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