What is Blue Ocean Strategy? 3 Key Strategies to Build a Business in an Uncontested Market

When you set out to solve a problem that only a few people fully understand — let alone know they have — you step into a ...
Harvard Business Review

Blue Ocean Strategy

Competing in overcrowded industries is no way to sustain high performance. The real opportunity is to create blue oceans of uncontested market space. by W. Chan Kim and Renée Mauborgne A onetime ...
Financial Advisor

Wealth Management's Largest And Bluest Blue Ocean

In wealth management, what are blue and red oceans? Blue oceans represent untapped, uncontested markets with high growth potential, while red oceans are saturated, hyper-competitive markets with ...
Business Wire

EnTrust Global’s Blue Ocean Strategy Completes Acquisition of Offshore Merchant Partners

NEW YORK & OSLO, Norway--(BUSINESS WIRE)--The Blue Ocean strategy managed by EnTrust Global, a leading alternative asset management firm, today announced the completion of its acquisition of Offshore ...
Business Wire

EnTrust Global’s Blue Ocean Reaches Agreement to Acquire Offshore Merchant Partners

NEW YORK--(BUSINESS WIRE)--The Blue Ocean Funds managed by EnTrust Global (“EnTrust”), a leading alternative asset management firm, today announced their agreement to acquire Offshore Merchant ...
InvestmentNews

With no “blue oceans” left, asset managers are banking on distribution

With truly untapped markets becoming nigh impossible to find, asset managers are instead focusing heavily on expanding their product distribution pipelines and developing new investment vehicles. That ...
Forbes

Most CEOs Play It Safe—What Do The Bold Ones Do Differently?

Creating a new business domain is always a high-risk, high-reward strategy. When a company solves a problem the market hasn't cracked yet, it creates demand on its own terms. However, you don't always ...