Make ads interactive so people actually get involved, not just glance at them. Think games, quizzes, or things they can click ...
With the ease of apps and websites for planning activities, whether it be vacations, business trips, or shopping, we open ourselves to multiple sources of being followed across devices by collecting, ...
THE BIGGEST worry in Silicon Valley is that the artificial-intelligence boom turns out to be a bubble. Yet beneath the ...
Consumer durables’s digital allocation stood at 39% in 2024 with online video and social media emerging as key contributors, ...
PropellerAds has expanded its internal reporting and documentation processes. These disclosures are designed to show ...
When Jenny Lei founded handbag brand Freja in 2019, she relied 100 per cent on digital marketing. With experience in dropshipping (where orders are shipped directly from the supplier), she felt she ...