Fender Play goes for a subscription service to teach new guitar players old tricks.

Fender Play doesn't judge -- it just teaches you guitar Music lessons that focus on songs and fun, instead of shredding and theory.

Learning to play the guitar isn’t easy and the idea of trawling the internet to find a reputable - and inexpensive - tutor can also be intimidating for some.

Fender is launching a brand new digital learning platform for beginner guitarists that uses high-quality videos, educational methods and the songs people want to play the most to keep players ...

Fender wants to deconstruct these obstacles. Eventually, the company wants to build apps for guitar tablature (basic instructions for how to play songs), track downloads, and deeper music education.

Learning to play the guitar can be easy and affordable with a Fender Play free trial, which gets you up to 14 days of free access to the learning platform.