Nestlé Japan has released an anime-inspired promotional video for Kit Kat. Helmed by renowned Japanese animator Naoko Yamada, the short animation is part of the brand’s new “Kikkake wa Kit Kat de” ...

When Western brands open shop in East Asia, they often have to readjust several elements of their business models and products to appeal to diverse tastes. In the case of the food and beverage ...

My friend who lives in Japan recently visited and brought me back some Kit Kats in flavors they don't sell at most US stores. As a lover of Kit Kats, I had to write about trying them. I also went out ...