Omnicom Media’s “negative reach” thesis signals a shift—where overexposure erodes impact, raising questions around content ...

Viral moments and creator-led content contribute to sustained social media visibility and keep the conversation around Fenty ...

Mitali Sarkar, Head of Communications, bp, explains why communications capital is one of the most undervalued assets in ...

Ashwin Bangera has been appointed as Associate Vice President Marketing at Baroda BNP Paribas Mutual Fund. The news has been ...

Tajeshwar Singh was earlier with Tata Digital for nearly 4 years, with his last position being Business Head - Commerce ...

Shipra Srivastava has been appointed as the Head of Marketing at Spotify India, a significant advancement in her career with ...

Leena Jaisani, Deputy Secretary General and Head of Media and Entertainment at the Federation of Indian Chambers of Commerce ...

Godrej Industries Group’s recent rebranding has come under scrutiny after its new logo drew comparisons with that of ...

Summercool Coolers has become the presenting sponsor for a 10-episode series of the Teen Taal podcast by Aaj Tak, marking a ...

Omnicom Advertising India’s 22feet has won the integrated mandate for Jack Daniel’s India following a multi-agency pitch ...

Emmanuel Marill has been appointed as OpenAI's first Managing Director for the EMEA region, as announced in a LinkedIn post.

Jamuar is an ex IRTS officer with wide experience across the Indian railways, DMRC, and internationally in the UK, USA, ...