The Exorcist’s Franchise Reinvention. The Exorcist: Martyrs brings a recognizable horror property together with Mike Flanagan ...

Story-Led Heritage Travel. Historic trails, ancient sites and destinations associated with legendary journeys are giving ...

Immersive Storytelling. East of Eden reached No. 1 on Netflix’s weekly TV chart with 6.5 million views, despite what Deadline describes as a relatively soft opening. Its success points toward a ...

Second-Chance Stories. Doing Life reaching the top of Netflix’s U.S. movie chart points toward an important entertainment ...

Celebrity Crossover. Celebrities are becoming increasingly portable across entertainment and consumer culture. A personality ...

Trend: Familiarity. In an entertainment market overflowing with choice, familiarity is becoming a powerful shortcut to ...

Expression. Younger culture is experimenting with exaggerated, intentionally ridiculous aesthetics that challenge the ...

Trend: Life on My Terms. Travelers are moving away from rigid ideas about what a vacation should look like and creating trips around what works for them in the moment. Hilton’s 2027 Trends Report ...

Trend: Imperfection. Gen Z style is creating more space for aesthetics that feel handmade, raw and intentionally unfinished rather than flawlessly polished. K-pop group KiiiKiii captures this shift ...

Trend: AI & Technology. Artificial intelligence is changing not only how information is produced but what makes ...

Audience Expectations. Digger presents an unusual audience paradox: Tom Cruise remains one of cinema’s most recognizable ...

Trend: Influencer Inspired. Influencer culture is moving beyond social platforms and increasingly providing inspiration for entertainment, fashion, marketing and storytelling. The Influencer ...