In 2025, brand marketing isn’t just about pushing products or services anymore. It’s all about creating authentic, ...

Personalization has become the cornerstone of all online experiences. At the heart of every great marketing campaign is human connection. Even in our chronically online world, consumers (perhaps more ...

Automation was the only investment area that showed growth since the last survey, with 17% more marketers identifying it as crucial. Despite the growing importance of AI and automation, 86% of ...

The world of social media is constantly evolving, and 2025 promises to bring more changes than ever before. As we look ahead, ...

The corporate ladder? Gen Z is building their own elevator. As the first truly digital native generation enters the workforce ...

A twist in the use of generative AI consists of an AI persona pretending to be you, selling you or scamming you. You sell or ...

Diesel Labs blends generative AI chat with big-data analysis to create synthetic focus groups for marketing teams - ...

Discover how AI-powered tools like Visme, Predis.ai, and Canva simplify creating engaging social media visual content. Boost ...

Explore how adopting multichannel and multiformat strategies, integrating Gen AI in content creation, and aligning content ...

The digital world is buzzing with claims that SEO is dead, buried by the rise of AI. But the truth is more nuanced. AI hasn’t ...

It is certain that every industry, including digital marketing as one of the most significantly transformed sectors, is being ...

Rather than positioning AI and human influencers as competitors, the study advocates for a hybrid model that leverages the ...