The backlash surrounding Balenciaga’s recent ad campaigns involving children has remained strong as fans and celebrities continue to denounce the luxury brand. The Spanish fashion house found itself ...

E.l.f. issued a statement Thursday after facing intense backlash over a commercial that starred comedian Matt Rife, whose presence in the ad sparked criticism because of his previous jokes about ...

The comedian does not address the allegations but instead chooses to promote topics that will be addressed on Monday when he returns to streaming. By Chris Gardner Russell Brand returned to social ...

Fyre Festival founder Billy McFarland has put the embattled festival brand up for sale with the hopes that a new buyer will be able to guide it to eventual success. Earlier this week, there was an ...

Genpact CMO Caitlin Blewett reveals how she managed a bold rebrand stemming from her company's focus on agentic solutions.

Brand USA has launched the 'America the Beautiful' campaign to enhance international tourism to the U.S. ahead of a historic ...

In today’s saturated information landscape, establishing a distinctive identity is more critical than ever. The art of personal branding, often associated with celebrities and influencers, is, in fact ...

We just completed a brand refresh and I keep getting asked the same question: “How do you know when it’s time?” The answer isn’t as straightforward as you might think. Brand refreshes aren’t just ...

When you are a first-time board candidate, you need to shift your focus from "I am an operator" to "I am an advisor/guide." What got you here won’t get you there; you need to pivot/reposition. But how ...

For entrepreneurs and musicians, a solid identity will ensure you stand out with your audience. Starting and growing a business comes with all manners of hurdles, and there is one area that is ...

It'd be easy to pigeonhole the Lamborghini Fenomeno into the same opening as the brand's previous limited-run exotica that Sant'Agata Bolognese dubs its "Few-Offs." These cars—the Reventon, the Sesto ...