We spoke to Diageo's Sophie Kelly about the global Dia de Muertos campaign, its multi-level marketing plan and her overall strategy for brand growth.

The Lost Explorer is a mezcal brand that entered the U.S. market a few years ago with some expressions made from different ...

Tequila Don Julio encourages consumers of legal drinking age to celebrate responsibly. Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie ...

Diageo is launching a luxury brands division in the UK market to focus on spirits priced £30 or more per bottle. The Diageo ...

The brand's Día de Muertos celebration reaffirms their commitment to championing Mexican culture and sharing it with the world. By spotlighting Mexican creatives and merging tradition with modernity, ...

Tequila Don Julio encourages consumers of legal drinking age to celebrate responsibly. Diageo is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO) and our ...