CHINO, Calif. -- If having a signature shoe ultimately costs 16-year-old LaMelo Ball his NCAA eligibility, his father, LaVar Ball, isn't worried about it. Given a choice between one or the other, ...

Reigning NBA Rookie of the Year LaMelo Ball has launched MB1 Gaming – a platform for esports tournaments, merchandise drops and content distribution – created with the One Up OS app. As part of the ...

LaMelo and LaVar Ball are being sued by the co-founder of the Big Baller Brand. Per TMZ Sports, Alan Foster's lawsuit against LaMelo, LaVar, Tina Ball and Puma alleges he hasn't received millions of ...

LaVar Ball has yet again found an opportunity to exploit his children with the announcement that the youngest Ball brother, 16-year-old-high school junior LaMelo Ball, will now have his own signature ...

Charlotte Hornets guard LaMelo Ball is launching his own esports brand called MB1 Gaming in conjunction with esports technology firm One Up. "When I am not playing and focusing on basketball, I'm ...

Charlotte Hornets guard LaMelo Ball and his family are at the center of a lawsuit. Alan Foster, a former friend and business partner who helped create the Big Baller Brand with LaVar Ball in 2016, has ...

LaMelo and LaVar Ball, along with Puma, are being sued by Alan Foster, co-founder of the Big Baller Brand. Foster claims he has not received millions of dollars owed to him for his work with the brand ...

Baxter Holmes (@Baxter) is a senior writer for ESPN Digital and Print, focusing on the NBA. He has covered the Lakers, the Celtics and previously worked for The Boston Globe and Los Angeles Times.