Soft serve from a brick-and-mortar Mister Softee On the way back to the office from an assignment about pet bakeries, my colleague and I stumbled upon a true ice cream lover’s paradise: a rare ...

Summer may be over but Mister Softee is giving Long Islanders a reason to extend the season with the opening of the ice cream vendor's second storefront, in Center Moriches. The first brick-and-mortar ...

The award came with a certificate and two presidential-type emblems, one that could be sewn onto a dungaree jacket that was popular at the time, and the other, a sticker. It was quite the booty for a ...

Surge Brands has unveiled the first slate of U.S. licensing partners for Mister Softee, signaling the start of a broad lifestyle program designed to bring the iconic ice cream truck brand into new ...

Penske truck rental has criticized the use of its vehicles in a federal Department of Homeland Security operation conducted this week at a Los Angeles Home Depot. The Wednesday raid, which led to the ...

No one was injured and the fire was put out within a half hour. Kelley Mack's cause of death revealed The unique human body part that evolution cannot explain Planes Flying A Bold 3-Word Message For ...

Tired of ads? Subscribers enjoy a distraction-free reading experience. WILKES-BARRE — On a recent drive through the homeland — Plymouth, Pa. — I turned down Gaylord Avenue, and halfway down, I saw it ...

When that familiar jingle echoes down your street, there’s no mistaking it — the ice cream truck is coming. In New Jersey, most people picture a Mister Softee truck, its grinning cone mascot ...