Real reason why Kim Kardashian was recruited by Nike as joint brand is unveiled
Nike announced a new brand launch with mega-mogul Kim Kardashian's shapewear brand, indicating a direct effort by the sports ...
Caitlin Clark's Signature Shoe Update - Nike CEO Breaks Silence
Basketball fans and players alike have been anticipating Caitlin Clark's basketball shoe since she was in college. Clark ...
Kim Kardashian can shape Nike’s recovery
Nike Inc. unveiled a sneaker in collaboration with jeweler Tiffany & Co. It was a symbol of former Chief Executive Officer ...
Woke is dead. Nike didn’t get the memo
Nike's Super Bowl ad was an expensive gambit that leaned into woke capitalism and failed to root itself in any relevant consumer or cultural insight.
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Nike Accelerates in Women’s with SKIMS Partnership
The Swoosh saw a 4.5% bump in its share price Tuesday after it announced a partnership with Kim Kardashian's SKIMS shapewear brand to produce apparel, footwear, and accessories collections. The new ...
Nike is the Dow's best performer today, after joining forces with Kim Kardashian. But celebrity collabs aren't a guaranteed fix.
Hill became CEO last year, replacing John Donahoe. But analysts have said the company's turnaround plans could take time to materialize. Nike also made the announcement as celebrity brands make for ...
Analysts Give Nike Skims Deal a Thumbs-up — With Some Reservations
The sports giant and the Kim Kardashian-founded brand are teaming up on a line of womenswear that will launch this spring.
Nike CEO Shares Major Update on Caitlin Clark's Signature Shoe
Basketball fans have patiently waited for Caitlin Clark's signature shoe since she signed an eight-year, $28 million deal ...
Kim Kardashian’s Skims Is Partnering With Nike on a New Brand
Nike will launch a new women’s activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better ...
Nike, Kim Kardashian’s Skims partner on new brand
Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock ...
Nike's stock is the Dow's best performer today, after joining forces with Kim Kardashian
The stock was up 4.4% on Tuesday, putting it on track to be the Dow Jones Industrial Average's best performer for the day.
Nike Shares Rise on Partnership with Kardashian's Skims
Shares of Nike on Tuesday rose after the sportswear company and Skims announced a partnership to bring to the market a new brand, NikeSKIMS, aimed at female athletes. The stock was up 4.5% to $76.30 ...