The changes come one day after the College Sports Commission announced new guidance for third-party NIL deals, allowing ...

The new guidance allows collective deals as long as the athlete is promoting 'for profit' goods or services to the public.

Programs across the country have made significant investments in building NIL infrastructures to attract and retain top-tier ...

The deal opens doors for Bell to expand his platform, including plans to highlight local games and uplift youth in the ...

D1 power schools, the University of Iowa, University of Kentucky, University of North Carolina, University of Southern ...

U.S. District Court Judge Claudia Wilken of the Northern District of California, approved a $2.576 billion settlement in ...

Mike Broxton Jr. is one of those generational athletes. The unique high school athlete stands at 6-foot-10 and towers over his opponents on both the football field and basketball floor. Every once ...

The Boozer twin have taken a stylish step into the NIL world by inking a new deal with Crocs, joining a growing list of ...

Barkley showed love for his alma mater, but made it clear he won’t continue giving endless amounts of money to support what ...

This year, we saw an unprecedented amount of players who had yet to sign a contract after the NFL Draft. No, I’m not talking ...

Creative NIL initiatives—like Deion Sanders’ personalized Colorado football cards—are helping schools attract recruits, build ...

Former collegiate softball star, Jennie Finch, reflects on NIL deals, team dynamics, and how college sports have evolved with ...