Every new head coach for every team comes in wanting to change the culture. And any head coach worth a damn will have a distinctive idea of what kind of culture he wants to implement as well as how to accomplish it.

Carroll wants everyone in the organization to continually strive to get better, saying "You're either competing or you're not."

What is Pete Carroll’s philosophy on coaching? His process to team-building? Why was he ultimately fired? Those answers and more.